Powder, Paste, Shampoo - Your dog will shine and smile!
Non-Toxic & Talc-Free
Safe for daily use on any dog or cat
Results in 2–5 Days
Improved itch, smell & redness fast
Breaks the Cycle
Removes moisture yeast
Works Everywhere
Paws, ears, folds, armpits, dry shampoo
Free Shipping on orders above $54. Order by 2 PM EST and we'll ship it the same day (Mon–Sat). Delivery in 2–5 days.
BUNDLE OPTIONS
PURCHASE OPTIONS
One-Time Purchase
$71.00
Subscribe & Save on every order
0%
$63.90
Skip, delay, or cancel anytime
Free shipping in the US
Renew on your schedule
Skip, delay, or cancel anytime
Free shipping in the US
Renew on your schedule
Skip, delay, or cancel anytime
Renew on your schedule
Deliver every
Free Shipping on orders above $54. Order by 2 PM EST and we'll ship it the same day (Mon–Sat). Delivery in 2–5 days.
30-Day Satisfaction Guarantee
Try it for 30 days. If you don't see a visible difference in your pet's comfort, skin, or smell, we'll make it right.
COAT DEFENSE® has stood behind every product since 2016.
Every COAT DEFENSE® formula is made with naturally-derived, non-toxic ingredients — no harsh chemicals, no synthetic fragrances, no fillers. Safe for your animals, safe for you, and safe for the planet we share.
COAT DEFENSE® DOG SHAMPOO: Aloe barbadensis (aloe vera) gel, aqua (distilled water), potassium cocate, potassium olivate, raspberry leaf extract, comfrey root extract, green tea extract, green lemon, avocado, melon, fenugrec, Panthenol silk protein, honeysuckle flower extract, tangerine oil.
Product Use Guide
Daily Preventative Powder
As a Dry Shampoo and natural deodorant for Stinky Dogs and Cats.
As a soothing skin aid for pets suffering from itchy/angry skin.
As a natural remedy for yeast infections.
As a drying and deodorizing human body and foot powder.
Trouble Spot Drying Paste
Speeds healing on wounds, hot spots, bites, and broken skin.
Creates a protective barrier from flies and debris.
Reduces inflammation, swelling, and itching.
Humans love it for bites, stings, poison ivy, acne, and splinters!
Sensitive Skin Dog Shampoo
BREAKS THE CYCLE: Our Dog Shampoo doesn’t strip skin down to a vulnerable state like other chemical laden shampoos. By gently cleansing with ONLY beneficial ingredients, skin is left with the ability to thrive in a healthy environment.
Shipping & Returns
Shipping
FREE shipping on orders of $54+
Orders ship from Ashburn, VA
Most orders ship within 1–2 business days
Standard shipping typically arrives in 3–5 business days
Returns — Satisfaction Guaranteed
Not thrilled? We'll refund your order within 30 days of purchase.
Call us at 571-577-6435 to start the process — we'd love to hear about your pet's situation and see if we can help.
Once we receive your returned item, you'll get a refund confirmation via email.
Customer is responsible for return shipping costs.
Our return policy is simple. Yeast will never return.
Directions
Daily Preventative Powder
Using the precision point gently apply powder in folds, tight areas, or through the coat down to the skin. You can also use your hand or grooming brush, to work the powder down to the skin.
Reapply daily to dissipate odor or prevent skin issues caused by pests that find your dog a perfect petri dish to inhabit.
If using as a remedy, leave on continuously, applying more as needed until completely healed.
Apply more often to areas prone to holding moisture like between paws, under legs, around genitals, in folds/wrinkles, and ears.
Ears: Gently flip the ear back to expose the affected area. Using your finger or a makeup brush, apply powder to fully cover the irritated skin. DO NOT squirt directly down ear canal.
NOTICE- PLEASE STOP AND READ BEFORE USING:
DO NOT squirt directly down ear canal.
Discontinue use of medicated shampoos, topicals, wipes, or ear products (for use with ear) especially those containing SODIUM LAUREL SULFATE, CHLORAHEXIDINE, COAL TAR, and SALYCILIC ACID. If using medicated shampoos, topicals, or wipes with these ingredients, we recommend waiting 3-5 days from last use to apply our powder and patch test to be safe. The powder is non-toxic but too alkaline for chemically irritated skin and may cause a reaction.
Most commercially available shampoos have ingredients that dry out skin and impede healing. We recommend not using these.
Avoid using on areas of skin treated with topical flea medications including under flea collars. The pesticides in these products often irritate the skin; combining with powder may cause a reaction.
Some dogs with systemic yeast overgrowth may ooze after powder application. This is part of the normal healing process and will subside. Wipe the moisture and reapply fresh powder.
Many pets find relief within 1-3 days. For those on anti-biotics and or steroids, or have otherwise been immune compromised, results and healing may take 1-2 weeks.
Trouble Spot Drying Paste
Gently clean any dirt or debris from treatment area. Flaky skin or scabs are ok. DO NOT pick off any existing scabs.
With one hand, gently push back fur so that the area is exposed. With the other hand, use fingers to apply a coating of the paste to the hotspot as if spreading peanut butter on a piece of bread. Do not rub in.
Note: Try to avoid applying paste to fur. The paste is not harmful, though it will dry like a scab and require bathing or brushing to remove.
Paste will dry to a near white shell. It is also effective if thinned out with water or witch hazel. Some breeds have coats that need a thinner viscosity to stick to skin.
Avoid applying the paste into paws, on joints or in skin folds. The scab that forms is abrasive.
Allow at least 2 days for skin cells to knit together under its protection. Use a wet cloth or water to remove.
Reapply as needed until skin is completely healed.
Sensitive Skin Dog Shampoo
A little goes a long way!
You can use this shampoo directly out of the bottle, just start with a small amount and the lathering will be surprising.
Should you want to dilute before using, the following is what most of our dog customers are following:
Use 8 ounces to 32 ounces of water in spray bottle.
8-ounce bottle will make 32 ounces of shampoo.
Enjoy and remember: The first ingredient is Aloe (not water) nature’s most nourishing and therapeutic ingredient for the skin and coat.
A daily powder that helps fight odor, moisture, and yeast-prone skin.
BEFORE
AFTER
BEFORE
AFTER
BEFORE
AFTER
Three Products. One Simple Routine.
Used together, they stop the itch cycle and keep your dog's skin healthy naturally.
Daily Preventative Powder
A non-toxic remedy for yeast overgrowth, itch, stink, and skin inflammation. Works as a dry shampoo, natural deodorant, and soothing skin aid. Apply daily to trouble spots.
Stops yeast at the source — moisture
Relieves itch and inflammation fast
Eliminates odor without synthetic fragrance
Use as a dry shampoo between baths
Works as a "final dry" after baths, swims, or wet walks
Safe for ears, paws, belly, folds — every trouble spot
Non-toxic - Safe for daily use - No side effects
Sensitive Skin Dog Shampoo
An aloe-based concentrate that soothes irritated skin without stripping protective oils. Free of synthetic chemicals, parabens, sulfates, detergents, and PEG plastics.
Aloe vera as the first ingredient therapeutic for skin and coat
Preserves natural oils and the skin microbiome
Free of sulfates, synthetic fragrances, parabens, phthalates
Concentrated: 9oz yields 32oz ready-to-use
Leaves coat shiny — not stripped, not dry
Safe to use as often as needed
Trouble Spot Drying Paste
A targeted drying paste for hot spots, wounds, and broken skin. It forms a protective barrier that keeps out flies and debris while the skin knits back together underneath. Apply directly to the trouble spot, like spreading peanut butter, and reapply until healed.
Speeds healing on hot spots, wounds, bites, and broken skin
Forms a protective barrier — keeps out flies and debris
Reduces inflammation, swelling, and itching
Dries to a breathable shell that shields skin as it heals
Targeted use — apply directly to the trouble spot
Loved by humans too — bites, stings, poison ivy, and splinters
Non-toxic — no steroids, no antibiotics
Simple as 1-2-3
Sequence matters. Here's the routine that works and why it works in this order.
01
Use powder on troubled areas and leave it on continuously until cleared up; usually takes a few days to nip it in the bud.
02
Shampoo either before starting the powder elimination phase or after it's cleared. Our safe and soothing formula will not strip natural skin oils or protective skin microbes both essential for your pup's skin to stay well and break the cycle. Keep dog as dry as possible during powder elimination phase.
03
Use powder on prone areas as a final dry after bath, swimming and damp days to prevent it from returning.
Daily Preventative Powder vs. What You've Tried
Why pet parents switch from short-term fixes to daily prevention.
FEATURE
COAT DEFENSE®Daily Preventative Powder
Antifungal Wipes/Sprays
Vet Rx / Steroids
Helps remove moisture yeast loves
✓
✕
✕
Safe for daily use
✓
Sometimes
Depends
Gentle on the skin barrier
✓
Sometimes
Depends
Helps reduce recurring odor & itch
✓
✕
Temporary
Works on paws, ears & folds
✓
Paws only
Depends
No steroids or antibiotics
✓
✓
✕
Results within days
✓
✓
2-4 weeks
Easy at-home routine
✓
Temporary
Depends
Backed by 30-day guarantee
✓
✕
✕
Monthly cost
~$71
$30-$60
$150-$300+
Customer Reviews
Overall rating: 4.5 / 5 from 150 reviews.
We are lucky not to have a lot of issues with our 3 German SHEPHERDS but during high allergy season when “Cody” gets itchy toes the powder instantly reduces the chewing. And it’s a bonus for him. He puts his paw right out for a little foot rub! He knows the bottle and is all for a little “me” time.
Leisa S.5/5Verified
My dog was losing hair, itching and scratching uncontrollably until she had sores and I tried the powder and shampoo and within 8 days her using the powder the sores healed, her hair grew back and scratching/itching stopped! We now are bathing her in the shampoo and no issues at all. We will forever use these products as I am pleased with the results!
Shenavia S.5/5Verified
I had a bit of skepticism but was willing to give it a try. I have been very pleased with the results! I no longer smell my dog when she walks in the room. When I clean my house, I noticed a significant reduction in hair, flaky skin and dandruff on the couch, beds and furniture. In my opinion, that is real proof this product works. I plan on purchasing again!
Michelle C.5/5Verified
Finally my baby had some relief. This is saving me money and also more safe for my baby that taking allergy medicine. She finally able to be relieved
Ashley D.5/5Verified
These products have helped curb the yeasty smell and truly help my pitty/shar pei mix to have calmer and healthier skin.
Jacquelyn C.4/5Verified
Wonderful product. I have it for my horse and dog. Will not let my stock deplete as it just works too good. Do not want to be without it in a pinch.
Teresa K.5/5Verified
Shampoo is awesome, Paste works for yeast in paw pads , and the powder is something our boys come and sit for 😁 🐾
Debbie M.5/5Verified
I've battled skin issues with my senior dog for months now and nothing helps long term. Your product seems to have calmed down his skin. He actually loves when we put the powder on or the cream. I'm hoping if will continue to help with his skin issues.
Leigh S.5/5Verified
This really helped the hot spots and smell! Thank you..
Sonchara A.5/5Verified
Loved the shampoo. Made her so soft and less itchy. Powder in the ear area is great too.
Brenda N.5/5Verified
Before this product was well known, I was lucky enough to find it! I love that they are a small business, and that the founder still runs their company! Why? Because you know that means it is made with love! I work in the pet insurance industry, and am able to witness for myself the unfortunate itchy skin trend that has been bothering our four legged babies for far too long. Thanks to coat defense, and switching my four frenchies to a well balanced diet, I have been able to avoid having to resort to the long term use of the allergy medications. Studies are now showing some of the most prescribed allergy medications have been linked to severe health concerns, that have been negatively impacting the longevity of our babies life. The pet industry needs more companies like Coat Defense , and less greedy corporations that use harmful chemicals to save a buck! Thanks for everything !
Ashtin5/5
My dog loves how the powder feels and relaxes while we put it on. After his bath, he was so shiny and soft. However, he still itches very badly and I just don't think it's helping him any better than anything else. I do have to say, the paste worked well behind his ear where he had an open wound from scratching so much.
Lisa W.3/5Verified
X
Alexija H.5/5Verified
I mostly use the powder- it seems to have made a huge difference in his licking. The shampoo def gets the grass stains off. The paste he licks off, so I haven’t really used it much.
Linda E.5/5Verified
Worked instantly! Love it!
Melanie D.5/5Verified
Finally found something to give my boy some relief with his sensitive skin after trying so many different thing. I saw noticeable results on day 3! Awesome product definitely ordering again!
Danny H.5/5Verified
The product hasn’t shown an improvement yet. I’ll just continue to use it.
Falone O.3/5Verified
Im glad I follow bigdaddy because everything him and Brittany said is right.
Chandayle G.5/5Verified
From the hoods of Baltimore this s**** works
Taeyon M.5/5Verified
Still to early to tell if it works.
Marquita M.3/5Verified
Love it
James D.5/5Verified
Customer5/5
Customer5/5
Fantastic shampoo!!! No wet dog smell!!
Krista5/5Verified
Customer5/5Verified
Customer4/5Verified
Customer5/5Verified
Customer5/5Verified
Customer5/5Verified
Customer5/5Verified
Customer5/5Verified
Worked instantly! My dogs are sleeping without scratching! This is the most awesome produce after trying about 85.
Jeana5/5Verified
Great product
Crysatl5/5Verified
Smells awesome! Made a difference in his coat and smell.
Akilah5/5Verified
I was not too sure about these working but very impressed with how quickly my Bully's feet are healing. I definitely recommend this product.
Lisa5/5Verified
We have only used the shampoo once but Coty smells so much better! I’ll keep you posted!
Delores5/5Verified
This is a wonderful product
Avan5/5Verified
Great
Arthur5/5Verified
The drying paste is a life saver! My dog had a cyst that opened up. It stopped the bleeding immediately.