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Sweet Itch in Horses

February 10, 2023 2 min read

An estimated 10% of the United States horse population suffers from sweet itch. When your horse is one of them, summer can become a real pain.

COAT DEFENSE® is here to change that.

"I’m so impressed with how quickly Missy's hair grew back. It stopped the constant scratching from her terrible seasonal bout with sweet itch, and the spots that were rubbed raw healed so fast!”
~Kathy Schwartz, OH

What is Sweet Itch in Horses?

Signs of sweet itch usually appear 48-72 hours after being bitten, symptoms include…

  • Intense itchiness

  • Inflamed and red skin

  • Rubbing that causes hair loss, and crusty, weeping sores

  • Restlessness from chronic itch that causes weight loss and anxiousness

Recommended prevention routines include…

• Limited turnout

• Avoiding pasture time during dusk and dawn

• Use fly sheets and fly sprays

• Antihistamines or corticosteroids as needed

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How does COAT DEFENSE® help ALLEVIATE
sweet itch before it sets in?

  • COAT DEFENSE® daily PREVENTATIVE POWDER can be used just as it states, daily, to reduce the severity of the allergic reaction, calming the reaction of the bites, so they don’t become as inflamed, while keeping rashes and hives minimal, all while providing a healthy environment that still allows skin to breathe and create natural oils
  • COAT DEFENSE® TROUBLE SPOT DRYING PASTE can be smeared on sensitive, bite prone areas to provide a BARRIER bugs can’t penetrate, along the belly line, under the jaw, and other trouble spots
  • COAT DEFENSE shampoo for Sensitive Skin Horses - an easy way to keep coats shiny with the natural oils from the skin. Doesn't dry skin and allows protection from external aggravation

How does COAT DEFENSE® work to RELIEVE
the symptoms of existing sweet itch?

  • COAT DEFENSE® daily PREVENTATIVE POWDER can be sprinkled all over on to help calm and relieve compromised skin and provide relief to areas

  • By creating a “scab” over weeping sores and welts, COAT DEFENSE® TROUBLE SPOT DRYING PASTE protects the raw sweet itch sores from external agents or bugs, all while drawing out the toxins from insect salvia, reducing swelling while soothing itchiness and pain, and allowing skin cells to repair themselves faster and without interference

  • By soothing aggravated skin, COAT DEFENSE shampoo for sensitive skin Horses is the first step in repairing skin that's damaged and dried. Boosts the skin immune system like nothing else

“Just wanted to tell you that the coat defense powder is the best product I’ve ever used on my horse’s coat. We’ve avoided the summer rashes and irritations for the first time in years and her coat looks great. The powder is a great preventative and treatment for any existing skin irritations.”

— Cory Keur

“The biting gnats, and midges seem to irritate their legs and also start gnawing in their under belly. The powder works great for this! ”

— Michael Clark

Summer is meant to be enjoyed with your horse, don’t let sweet itch put a stop to that. Pickup some COAT DEFENSE® and enjoy the season!

CoatDefense Admin
CoatDefense Admin


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